Common Good First recognises the amazing work that is happening within communities around the world.

But are you telling anyone about it?

If your project has a website, or a social media account – Facebook or Twitter,  for example –  use the following hints and tips to help promote the work that you do and make the most of your online presence.

Finding the story

You may have loads to say, but without a clear story line it can be hard to get your message across. This article from Until the Lions gives great steps on how to find the perfect story.

Digital Storytelling

You can tell the story of your projects using various different types of media. Swearer Sparks is a great example of a website that uses multimedia to tell stories.

Click here for more information on digital storytelling for social impact.


Videos can be a great way to grab attention and get your message across in a very short space of time. It is now easier than ever to film, edit and publish using your mobile phone.


Photos can be used alongside text or audio to quickly engage an audience and entice them into a story. Humans of New York is a fantastic example of the photo/text combination, and proof that such a simple format can still prove so successful. Mobile phones are even capable of amazing photography, click here more more information.


Audio podcasts are becoming ever more popular and are a fantastic way to tell a story in a digitally engaging manner. You can use some smart phones to record audio interviews.  For better sound quality, you can purchase microphones that attach to smart phones.  Click here for a guide on best practice in audio recording.


To tell the story of your project, you may choose to interview one of your colleagues using an audio recorder, your mobile phone or a video camera.  It is important that you are well-prepared in advance.

Click here for more information on how to compose a video interview.

It is very important that the interview contains all the right information and that the interviewee feels comfortable and confident. Click here for tips on how to interview someone.

You need to make sure what you are posting online is legal. Film London have some great advice on how to ensure you are covered with the right permissions and insurance. Just click here for more information.

More pages